Man, is Yahoo! Pipes good news for the widget ecosystem. This will take user generated widgets to a whole new level.
The launch of Y! Pipes is raising all kinds of questions... Why doesn't Yahoo! have a "widgetize this pipe" button? Are Musestorm, Widgetbox, and Clearspring racing to get the RSS to Flash Widget conversion business from Y! Pipes? Is Y! Pipes on its way to becoming a standalone social network in its own right? Y! certainly has the social media infrastructure to make it happen - profiles, ratings, content modules, etc. How can publishers position their feeds as a core module for Y! Pipes? Could there be a pay model built into this for access to certain premium feeds, with Y! earning a nice cut? To me, that sounds like a business model to get excited about.
As Bradley Horowitz says, it's tough so early into this to be able to get your head around all of the implications of something so radical.
For more analysis on Yahoo! Pipes, see Flying Seeds, RogerD, and O'Reilly.
I would like to here your point of view on the power of social media widgets. please join in on the conversation at http://joannapenabickley.typepad.com/on/2007/02/on_widgets_not_.html
To get my widget:http://www.widgetbox.com/widget/ondigitalmarketing
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